lundi 1 octobre 2012

Review on Pocket Jeunesse Young Adults Books


Review on Pocket Jeunesse

Young Adults Books

I evaluated this following competitor’s website and I noticed the following points:

- This website is very clear and friendly and it proposes books for each age group.

-This website presents the latest novels. This website gives information on events and for instance the adaptation of cartoons in books for children.

-Books are proposed in two versions: digital version and paper version. 

-There are no sales messages on the homepage. Prices appear only when we click on the details of a book.

-This website is interactive because we can leave comments and indicate that we like the book. Moreover, there are videos which present books. 

-According to books consulted, the website proposes us other books in the same styles.

-There are only positive comments. 

-Internet users can read the first chapter of every book. 

- The website proposes a selection of books with comments of specialists. 

- Internet users can subscribe to the newsletter of Pocket Jeunesse. 

- This website proposes another website dedicated to the teachers and they have created a page for booksellers and journalists. 
  • Facebook
19 486 persons like the fan page.
675 persons talk about this page.  

This page proposes competitions of photos such as “Your Library”. Internet users can post a photo of their library. There is another competition called “The test the labyrinth”. Internet users have to complete a form and they can win a book.
This page proposes photos of sessions of dedications and photos of books covers exclusively.
There are also quotes from authors.

  • Twitter
2 301 Tweets
158 Subscriptions

Pocket Jeunesse answers tweets of the Internet users and gives information about the size, the date of publication of different books.

  • Blog
912 community members

This is an official blog about news and events on authors who have just published their book.

Conclusion
The company Pocket Jeunesse promotes the same favorite book “Les Cornes d’Ivoire Septentrion” on the website, on Facebook and on twitter. 

The website Pocket Jeunesse is complete, interactive and attractive by developing interactions with the community members. Finally, this website targets young adults and not only the act of purchase.

1 commentaire:

  1. Good reporting, but not much analysis.
    Does the sites work for their purposes? Why?

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